Shuttlecock Kicks

Yunxi(Lucy) Ye

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Lucy Ye is a Graphic Designer from Hangzhou(CN), currently based in Boston, specializing in publication design and typography.

Guided by a "Take it easy" philosophy, she approaches each project with curiosity and openness, exploring new visual narratives through structured yet playful experimentation. Her work is deeply informed by observations of human behavior and the subtle rhythms of daily life.

Awards

Graduate360°
Annual Graduation Design Award,
2024

The 25th Platinum Originality International University Students Graphic Design Competition
Sliver Award, Excellence Award,
2025

CGDA Graphic Design Academy Award,
2024

Education

Boston University
MFA Graphic Design
2024 - 2026
GPA 4.0

Kean University
BFA Graphic Design
2020 - 2024
GPA 3.9(Graduation Honor)

Experience

Boston University Tuesday Night Lectures Series: Designer
Branding, Web design, Print design, Social Media Assets
09/2024 - Present
Boston, MA, USA

Boston University MFA 2025 Exhibition
Web Design, Identity Design
11/2024 - Present
Boston, MA, USA

Tissuerate Company
Branding Design
09/2024 - 12/2024
San Francisco, CA, USA

Edelman Public Relations Worldwide
Art Intern Creative
06/2022 - 09/2022
Shanghai, CN

Exhibition

Multiple Formats Art Book Fair
Exhibitor
2025
Boston, MA, USA

Type:
Experimental Typeface

Time:
2024

This project takes the traditional Chinese folk sport of “shuttlecock kicking” as its starting point, exploring how to visualize, structure, and translate everyday physical movements into graphic language. Through observation and analysis of 14 shuttlecock kicking movements, I have adopted “body verbs” as the core of the design, approaching the subject from aspects such as movement names, rhythmic relationships, and participation methods (solo/duo/group), to establish a system that explores the relationships between physical movement, linguistic naming, and visual expression.

Poster

Zines

Typeface Motion